What we delivered was Rev: A Healthy Living Revolution.
On the Rev website, participants can use an internal social network to find a running buddy, a quit-smoking partner, make connections with others who are trying to lose weight or eat healthy, and more. They can read stories about coworkers who’ve improved their health in any number of ways. Rev also organizes annual fitness challenges, where participants can compete for prizes as they work toward creating healthier, happier selves.
The best part: Rev has earned a significant, positive place in Apollo Group’s corporate culture, and a few healthy-workplace awards to boot. Weinstein PR continues to provide employee communications support and content for the Rev website; a big bonus to our work is staying on top of what’s current in the health-and-wellness world.