Our Work

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    Atticus Hotel (Opens Spring 2018)

    Atticus Hotel (Opens Spring 2018) The Atticus Hotel, a locally owned, luxury boutique hotel, is set to break ground and open in downtown McMinnville in spring 2018. Its 36 rooms aim to create a meaningful guest experience in the heart of Oregon’s Wine Country by curating local history, art and products into an intimate and personal […]

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    Minam River Lodge (Opens May 2017)

    Minam River Lodge (Opens May 2017) How would you like to escape into nature without cell service, internet service or traffic noise—and gaze at stars like you’ve never seen — while staying in comfort in a beautifully hand-built cabin, with incredible meals created for you. Minam River Lodge, opening this June, is a getaway like […]

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    Oregon Reproductive Medicine

    ORM is also leading the way in genomics, which is transforming reproductive medicine and contributing to healthy families. One in eight couples has trouble getting pregnant or sustaining a pregnancy, but genomics is opening doors and improving outcomes for countless patients. ORM is also a leader in helping the LGBT community grow their families, locally and […]

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    Celebrating the King of Roads

    Our gift to Historic Route 30 was a year-long pro bono PR commitment and a Facebook video that reached over 377,710 people (350,119 organically), has been shared 2,452 times, and viewed 68,000 times and counting. In our mobile, digital world, creating social-friendly, shareable videos should be a tactical consideration in your communication strategies. How the […]

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    Pride Northwest

    We helped develop ORM’s event presence including celebratory signage, t-shirts, temporary tattoos, buttons and more. Find out more about ORM’s ongoing work with the LGBTQ community on their WPR-produced website, including an upcoming free LGBTQ family planning seminar. We couldn’t be more proud to assist!

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    Disjecta

    Board member and Oregon cultural leader, Chris D’Arcy, contacted us to build a new website for the organization, design its 15-year anniversary mark, and develop a strategic communications plan for the organization. We were proud to collaborate with Disjecta staff and volunteers, and to also feature the organization in Weinstein PR’s quarterly eNews (distributed to […]

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    YARD & Knot Springs

    As one of the coolest construction projects in Portland, YARD offers studio, one and two bedroom units plus retail, a restaurant and a landscaped deck. YARD fuses the calm, open expanses of the urban outskirts with the city’s core. Twenty percent of YARD’s 284 units are affordable workforce housing, reserved for Portlanders making up to […]

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    Pacific Rivers

    It’s always a thrill to really get to know a client and what drives them to pursue their mission. Pacific Rivers is doing some incredibly important work to keep rivers and entire watersheds clean and healthy in the Pacific Northwest and beyond, thus their brand should be an impactful statement of their vital role. The […]

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    Fieldwork Design

    Their firm was named by Architecture Digest as one of the 10 Architecture Firms to Watch and we couldn’t agree more. We appreciate their work so much that we had them design and build furniture for our Portland office We’ve also had the privilege of doing public relations for Fieldwork, with their work appearing in […]

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    Oral Health Funders Collaborative

    For the plan’s campaign, Weinstein PR developed strategy, designed logos and collateral, wrote and issued press releases on Oregon Emergency Department dental visits, and organized meetings between stakeholders. The campaign shined a light on dental health issues in the state, leading to a strong Oregonian editorial, implementation of the plan and the hiring of Oregon’s […]

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    Sunday Afternoons

    Their hats are great looking. But you’ll really be sold when you put one on. Everyone looks great in Sunday Afternoons, and they perform. Founders Angeline and Robbin Lacy came up with their first product idea, the Adventure Blanket, in 1990, followed by the iconic Adventure Hat in 1996. They had a great business, but […]

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    The Society Hotel

    One of the coolest recent PR stories out of Portland was the opening of The Society Hotel — a boutique hotel with a hostel component in the city’s Old Town/Chinatown district. It’s not just a 135-year-old structure with a cast-iron front, but a living, iconic addition to the Portland visitor scene. It is also a beacon in the revival and revitalization […]

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    Nike Employee Grant Fund

    The Nike Community Impact Fund of The Oregon Community Foundation launched in 2010 to collaborate with local organizations to create strong communities where physical activity, play and sports are highly valued in everyday life. Some of the grants awarded to support organizations and projects that address community challenges through innovative community-based solutions. Since its launch, […]

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    Cambia Health Foundation

    The U.S. is undergoing major healthcare reform—at a time when a significant percentage of our population is aging. More Americans are living with serious and life-threatening illnesses, but there is a shortage of palliative care practitioners. The Cambia Health Foundation, with its innovative Sojourns Scholar Leadership Program, is helping to identify, cultivate and advance the […]

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    Haggen Food & Pharmacy

    When Pacific Northwest grocery chain Haggen acquired 146 stores as part of the divestment process brought about by the Federal Trade Commission’s review of the Albertsons and Safeway merger, it expanded from 18 stores with 16 pharmacies in three states to 164 stores with 106 pharmacies in five states; from 2,000 employees to more than […]

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    Vacationing in the Columbia River Gorge National Scenic Area

    Since 2011, we’ve been helping our home town, and The Dalles Area Chamber of Commerce, pitch stories to the media and inviting them here for FAM trips and positioning the area as a sunny visitor and cycling destination. The Dalles is now known as one of the best small towns in the U.S.: 20 Best […]

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    Hassalo on Eighth is creating a new neighborhood on Portland’s East Side

    AAT called us to help with their announcement in 2013, and in the fall of 2015 individuals and families began calling the area – which had 25,000 office workers but very few residents – home. All served by Portland’s new streetcar loop, MAX light rail, automobile parking and parking for 1,200 bicycles, making it the […]

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    Miller Nash Graham Dunn

    Effective January 1, 2015, two longtime Pacific Northwest firms, Miller Nash and Graham & Dunn combined forces to establish a law firm with more banking and financial-institution experience than any other in the Pacific Northwest, and to strengthen their already powerful litigation, banking, business and public sector practices. This powerful new partnership needed an equally […]

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    Nike WE 2.0

    When Nike updated its employee-giving program and launched it on a brand-new online portal, the company needed a tool to help employees navigate the new system. WPR wrote a tutorial and created visual aids for each step of the process, for both U.S. and EU employees.

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    Virginia Garcia Memorial Foundation

    The Virginia Garcia Memorial Medical Center and Foundation needed a new website that would be user-friendly for multiple audiences (patients, donors, employees), as well as mobile-friendly and engaging overall. The result is a clean, vibrant design that is easy to navigate — even with a plethora of information to share. 

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    Clean Water Services

    Clean Water Services is more than a public utility that provides water and sewer services. Its mission includes protecting the Tualatin Valley Watershed for future generations, even as the local population grows. These efforts have prompted CWS to initiate several restoration and conservation projects under its brand umbrella. To synthesize its brand and create cohesion […]

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    Umpqua Bank

    When Umpqua Bank announced its merger with Sterling Bank, there was a lot of information they needed to share with employees. New procedures, transitional strategy and updated policies — along with helping the two banks get to know each other’s culture. We provided weekly communications to each bank including detailed updates, success stories from both […]

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    Imperial Stock Ranch

    In the summer of 2012, Jeanne received a call from the product development team at Ralph Lauren, who soon visited the ranch and placed an order for Imperial Yarn to be used in the opening-ceremony sweaters for the 2014 U.S. Winter Olympics team. The Carvers were incredibly grateful that Ralph Lauren recognized how important it […]

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    Pacific Northwest College of Art (PNCA)

    We couldn’t wait to help bring this message—and the success we knew would follow—to the masses. PNCA’s vision and expansion into Portland’s North Park Blocks are primed to revolutionize the city’s creative economy in many ways. As The Oregonian editorialized in August 2013: “PNCA’s long-term multibuilding relocation of its center of gravity to the area raises […]

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    Portland Plastic Surgery Group

      We then went to work developing a logo and stationary for the new Portland Plastic Surgery Group (PPSG), a social media plan and key tools, a press kit with biographies of the partners, and brought in a brilliant photographer who specializes in medical portraiture. PPSG is well on its way, having been featured in […]

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    WOW

    A brand is a promise. A promise to a customer.
 A promise of value.
 A promise of an experience. Successful brands deliver on that promise. They create influence in the marketplace. They offer customers a means to choose and enable recognition within cluttered markets. We worked with WOW Vision, a digital presentation company based in […]

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    Oregon’s True North

    America’s political industry is built to focus on what divides us. It’s how elections are won. Oregon’s unique Values & Beliefs Survey, begun in 1992 and conducted in 2002 and 2013, however, shows us what unites Oregonians. The esteemed Oregon survey research firm, Davis, Hibbetts & Midghall, Inc., conducted the survey, which this year was […]

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    Beaverton School District

    The Beaverton School District wanted to engage people in a conversation to imagine what success for their diverse student population should look like. They wanted game-changing ideas that connect to the hearts and minds of students, parents, teachers, staff, and business and community leaders. We helped them develop a series of community conversations with students, […]

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    United Fund Advisors

    Creating investment opportunities for strong financial, social and environmental returns, United Fund Advisors does a great deal of good work for communities. We helped them create a report on their first 10 years, brought in April Severson Events to produce a fantastic celebration for their employees and stakeholders, updated their website and color palate, developed their […]

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    Icebreaker

    We’ve been working with Icebreaker for a few years now. Since they don’t do traditional advertising, exacting public relations and word-of-mouth are instrumental to their success. Weinstein PR works closely with PR agencies in other countries on their global public relations strategy. We also handle their corporate responsibility communications and help with their social media […]

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    Oregon Manifest

    It was our pleasure to help rally design schools, bike builders and various and sundry other bike lovers to enter the Oregon Manifest challenge or keep it on their radars. National media and international design media helped us spread the word about this amazing competition, and then the real fun started … The best part: […]

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    Facebook In Prineville

    When plotting a communications plan to help Facebook become part of a small historic town, we started by announcing the data center and running full-page ads in regional papers that read, “Add as friend.” We then organized a groundbreaking event where state and local leaders and workers, business owners and the media came together for […]

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    Friends of Trees 2010-11 Campaign

    Weinstein PR works with a number of ad agencies that do great work, and Friends of Trees happens to work with one of our favorites: Frank Creative. Frank and company do just beautiful stuff, but they don’t do public relations, so we got to help with that. Last year Frank came up with a fabulous […]

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    Portland Farmers Market

    Really, it’s our privilege to work with Portland Farmers Market, the city’s premier nonprofit. It leads the local-food movement on a national level, after all, which makes for a great story. (One that’s been picked up by Condé Nast Traveler and a host of other national publications.) In 2016, we helped to launch Portland Farmers […]

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    Nike Portland Store

    Weinstein PR was proud to help unveil NIKE PORTLAND, a new Nike concept store that was created to inspire the athlete in all of us. The store was also designed to optimize energy efficiency and incorporate recycled and reclaimed materials. NIKE PORTLAND is registered with the U.S. Green Building Council and has been designed to […]

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    HOTLIPS Soda

    In 2008, David and Jeana created another healthy, sustainable business model with HOTLIPS Soda. They were tired of sending Oregonians’ hard-earned money to Atlanta to pay for the corn-syrup-and-food-coloring traditional sodas, and they weren’t over the moon for fruit sodas that were mostly apple juice and flavorings. So they started experimenting, brewing up batches of […]

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    Oregon State Fair

    At the beginning of this public relations project, we asked statewide media what kinds of information they were receiving they wanted from the fair. We quickly came to understand that media outlets were aware of the fair’s big annual headlining events, but they didn’t always know what was happening each day. The state fair is […]

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    Hi-Tec

    And while great products create success, cultivating community provides even more endurance in the form of connections that make companies truly dynamic and fun to work for—and with. When Hi-Tec moved its U.S. headquarters to Portland, we started working with them on product public relations—a natural fit for us. We also organized a community reception […]

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    Shaver Green

    Minority-owned Armstrong Development spearheaded the project that included plans for Zip Car access, green roofs, solar panels and radiant floor heat. Weinstein PR did public relations announcing the project plans and groundbreaking, and got the word out for Shaver Green’s official opening to local media and national development trade magazines. The best part: Weinstein PR […]

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    Country Natural Beef

    The man knows of what he speaks. Even after beef became a big, national commodity, Country Natural Beef has remained a small co-op run by family ranchers. Its member-owners are still focused on supporting their families and keeping their ranches thriving while working in harmony with their communities. They came to Weinstein PR with an […]

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    Horizon Wind Energy

    We provided media relations and developed paid advertising to effectively get the story out and to open a fair dialogue about Horizon Wind Energy’s place in Eastern Oregon. A key element: It’s always amazing to learn how our words, actions and messages affect people, and how those perceptions may (or may not) align with our […]

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    Save Portland PE

    We are all aware that sedentary, screen-based lifestyles are detrimental to our health, no matter what our age. And with the childhood-obesity epidemic, elimination of PE could only be a negative, even leading to drastic long-term affects on the health of Portland’s youngest residents. The coalition, which included the Oregon Medical Association, the Trail Blazers, […]

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    “Hood To Coast” Movie

    The public relations challenge: Baaden had a unique distribution arrangement through Fathom Events in which the movie was set to premiere on the same night in theaters across the country. He needed help promoting it to reviewers to quickly drive awareness and ticket sales to the singular event. We speedily hatched a public relations plan and […]

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    popchips in Portland

    When popchips was looking to introduce their product in Portland, they had already done successful tests in two other markets. What they needed from WPR was to work with us and key Portland thought leaders, tastemakers and other well-knowns, to make their debut here. We love connecting our clients with the public, and we often […]

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    Key Development

    We also helped Key announce its $10 million build-out of Tofurkey’s new processing plant in the Columbia Gorge. This great sustainable development story was covered by KGW, The Oregonian, Sustainable Business Oregon, and the Hood River News.

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    Getting Happy With Jonathan Adler

    We were joyous when Adler’s team asked us to help the iconic potter, designer, author and TV personality open his new store in Portland’s tres cool Pearl District. We kicked into high gear, targeting key lifestyle, shopping and neighborhood media. We also had a Weinstein PR email scheduled to go out that month to 4,000 Portland […]

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    MTV Iggy Brings Out Portland Steampunkers

    Iggy partnered with Intel, a major local enterprise and employer, for the secret party, and Weinstein PR handled public relations and recruited a variety of resources to pull it off including local advertising, connections to three area steampunk groups, and a resource for street-team promotions. Our favorite discovery on this project: Who knew Portland had […]

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    Cool Workplaces: Portland’s Roundhouse

    Roundhouse, a fast-growing creative services firm with offices in Portland and Seattle, offered its local office for Cool Spaces, the Portland Business Journal’s occasional series looking at the city’s best workspaces. Check out the story here.

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    Citizen Works To Attract Talent

    There’s a company in Portland with 80 employees, revenue north of $10 million, and a client list that includes some of the biggest names in consumer products. Have you heard of Citizen Inc? Citizen is pushing culture forward by shaping the evolution of the connected user experience. In other words, this company is on the […]

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    Oregon Wave Energy Trust

    OWET needed a brand-new, user-friendly website along with a fresh new look for its marketing materials. We started by updating their logo. Then we designed and built a custom website to house all of their research, news, clearing house and more in an organized fashion, for ease-of-use for its multiple stakeholders. We used the new […]

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    Cascadia Behavioral Health

    The website Weinstein PR created for Cascadia shows off the faces and personalities of its hardworking staff. The site is also highly informative (without being overwhelming, thanks to smart design and concise wording) on all of the vital services Cascadia provides to Portland’s most vulnerable citizens. If you live in Portland, you benefit in some […]

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    Portland Farmers Market Publicity Blitz

    “The real news is we have such a wealth of farmers markets here,” says  Trudy Toliver, executive director for the Portland Farmers Market. “Having more farmers markets gives the farmers places to sell their food but not a lot of the population is taking advantage of our local food.” Read about Portland Farmers Market campaign […]

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    City of Hillsboro

    We came up with a new logo that is straightforward and strong, and offers a feeling of friendliness, like Hillsboro itself. Our vision of the Hillsboro style guide was comprehensive – even exhaustive – covering everything from logo usage to writing style to policies on social media, print materials, emergency communications, local festival promotions and […]

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    Gorge Gravity Games

    Google’s first data center is located in our hometown of The Dalles, Oregon. As part of their dedication to supporting STEM (science, technology, engineering and math) education, they had the novel idea of engaging middle and high school students in the Columbia Gorge in the “Gorge Gravity Games” – a soapbox derby build/race in downtown. […]

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    Vitus Group

    Seattle’s Vitus Group builds affordable housing communities. An innovator in its field, Vitus developments include smart, cutting-edge design features and technologies, and uses a collaborative, community-building approach to its projects. Many of Vitus’ projects include community-enhancing spaces (play areas, common rooms, on-site management), green walls, rooftop gardens and more. Energy efficiency and historic preservation are […]

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    Rev

    What we delivered was Rev: A Healthy Living Revolution. On the Rev website, participants can use an internal social network to find a running buddy, a quit-smoking partner, make connections with others who are trying to lose weight or eat healthy, and more. They can read stories about coworkers who’ve improved their health in any […]

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    Marketing and Fundraising Help for Sanctuary Chimps

    Did you know there’s a sanctuary for chimpanzees, right outside Bend, Ore.? The residents at Chimps Inc. have been rescued from the pet and entertainment industries and are living out their lives comfortably and as wildly as possible, thanks to this wonderful organization. We’ve recently helped Chimps, Inc. develop fundraising materials and periodically update their web presence. […]

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    NW Cardiovascular Institute

    As with most good things, it all started with a conversation about Northwest Cardiovascular Institute’s goals and needs. We needed to get to the heart of their authentic identity, what connects them to their patients, and how best to communicate this. We also wanted to ask what had worked—and hadn’t—in the past. A member of […]

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    Pendleton Round-Up

    We started by listening to the Pendleton Round-Up Board of Directors marketing committee about their needs. We quickly realized they knew their brand extremely well, but to keep it intact they needed guidelines on how to use their logos and tagline in the community and by the Round-Up itself. We worked closely with the Round-Up to […]

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    Nike School Innovation

    Weinstein Public Relations was asked to develop NSIF’s website and write an annual report summarizing its key accomplishments. We are big believers in organizations telling their own stories using their own media, and the NSIF website and annual report were perfect places to do this work. On the website’s homepage we created a blog roll […]

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    Marron Law

    James Marron has been practicing law since 2000, first at larger Portland firms and now on his own. Many of his clients have been with him since the beginning. He limits his clientele to people and causes he believes in; as a result, he’s gained some great friendships through his work. In striking out on […]

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    Altered Scale

    Ninety-nine percent. That’s how much of WPR’s business comes from referrals and word of mouth. In the case of Altered Scale, another client referred them to us for 601 Polk innovative, a flexible space that can serve the needs of all kinds of businesses –large, small, established or start-up. 601 Polk is located in an […]

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    Nike We

    Nike’s corporate giving program empowers employees and the organizations it supports at the same time. Employees get to choose from a huge list of philanthropies (or nominate one that’s not on the list) to donate funds and volunteer time. Nike matches these employee gifts, doubling their impact. When a new web portal was created to […]